Laha Premier 2019

Qatar Living

Qatar Living

Laha Premier will be held at the Doha Festival City shopping mall from Wednesday, 9th January, to Tuesday, 5th February, 2019. The exhibition will take place over the course of 4 weeks with new groups of exhibitors every week.

Currently in its 7th Edition, Laha Premier is a Business to Consumer (B2C) exhibition that invites premium brands to showcase their latest collections of fashion accessories, jewelries, watches and perfumes.

The word “Laha” means “for her” in Arabic and is rightfully named so because the exhibition is mainly aimed at women from Qatar.

As the exhibition is taking place in the Doha Festival City shopping mall, it provides an opportunity to expand the target market to all the women in Qatar who are interested in premium products.