I'll alter him

Through the ages, men have been trying to unlock this mystery: why do their
wives, who accept them just as they are before they get married, begin the
quest to change their behaviour and life-style once their vows are
exchanged.
Finally, the riddle is solved. A social-scientist has arrived at this simple
and logical explanation.

When the bride, accompanied by her father, starts to walk slowly down the
long aisle, she sees the altar at the end and hears the choir singing a
hymn. Walking down the aisle, the conditioning process where the brain
absorbs these three stimuli: aisle, altar, hymn, begins. She becomes
mesmerized as she continually reinforces these perceptions: *aisle, altar,
hymn. . .* aisle, altar, hymn. . . aisle, altar, hymn. And finally, as she
stops beside the groom, the conditioning process is complete.
She looks up at him smiling sweetly and keeps saying to herself... *'I'll
alter him!*