Hmnn can be but i think they got there hands full for now..Like the iphone for example..I love the ease of use, touch screen speed, lots of apps, but i hate not being able to watch most video clips on the net coz mostly its flash supported..In youtube, it must be Mp4 so u can watch it..And then comes the ipad...They've got a lot to do..But their hardware really rules ...:) If ever what would their consoles name be?? Hmnn come to think about that..It would be another forum topic..lol..:))