sad to say "beauty is only skin deep" isn't always the case,and women are more prone to this shallow b.s than men. one example is TV anchors specially in the states, you always have a very attractive young female anchor and next to her is usually a middle aged male whose over weight and bolding. it's a common double standard of society,pressuring and targeting women.more than ever, Women are developing eating disorders and spending thousands of dollars on beauty produts and plastic surgeries. while I do agree looks definitley play a part in your every day life, however beauty has to come from the inside because if you don't feel beautiful as a women no matter how gorgeous you look to people your insecurities will hold you back. also some of the most beautiful people do the ugliest things.