The Hour Choice concept was conceptualized by the Rivoli Group to cater to the fashion and value conscious customer. It has evolved as the ultimate shopping haven for affordable fashion timepieces and jewelry. It offers customers a versatile range of international watch brands such as Rado, Tissot, Balmain, Certina, Mido, Calvin Klein, Swatch , Timberland, Lacoste, Kenneth Cole, Juicy Couture, Ferrari, Tommy Hilfiger, JLO and many more.