QF'S SHOWTIME! produced by The Edge Picture Co. wins two award at Cannes Film Festival
SHOWTIME! is a multi-award-winning initiative that features well-loved Broadway and West End songs from classic musicals such as Mary Poppins, Wicked, and Matilda. During the recent awards season, Showtime! won in Cannes in the social media and Short Video categories; at the EVCOM London Film Awards for Cinematography, Sound, and Direction, and in Short Films at New York Festivals.
The initiative, established by Qatar Foundation (QF), stemmed from an observation that there were no enriching drama or musical activities or programmes in QF schools. QF began teaching musical theater to students of all ages across the country, and within a year were ready to hold a live show. Unfortunately, due to the global pandemic, it was canceled. QF is devoted to empowering the local community and contributing to a better world for all by establishing a culture of lifelong learning and fostering social involvement through programs that exemplify Qatari culture. QF asked The Edge to help them bring the stage to the streets by filming expertly choreographed musical performances and broadcasting it online to the world.
QF's Film "Showtime" Wins Two Awards at Cannes Film Festival. #QNAhttps://t.co/p9RBPaNGLA pic.twitter.com/TCTHQ8hFM6
The musical elements were led by West End choreographer Christopher Piper, and father and daughter team Steve Griffith, Musical Director, and Jane Griffith, Choreographer, as well as an international Film Director Andrew Lancaster and Director of Photography Baris Konbal, with the Qatar Philharmonic Orchestra providing the soundtrack. In total, the creative team involved 20 crew members and a cast of 55, made up of QF school staff and students aged 7-55. For most of the cast it was their first musical theater experience.
The Edge Picture Company is a Doha/London-based worldwide film production company that specializes in TV commercials, documentaries, and brand films. From their West Bay headquarters, they assist the filmmaking needs of their numerous Qatari clients. The Edge has captured performances in five iconic locations in Doha, including Qatar National Convention Center and Qatar Science and Technology Park, as well as Ceremonial Court, Oxygen Park, and Qatar National Library in Education City. They've been making high-profile films in Qatar since 2005, and they control one of the country's most comprehensive film archive libraries.
Showtime! is a big step forward in helping to revitalize the performing arts in Qatar, and The Edge is thrilled to be a part of it.
Everyone is encouraged to see Showtime!
The next round of concerts will take place at the PUE-Theater QATAR FOUNDATION on June 11th - 13th.
Tickets are available for purchase through Qtickets.
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